Consumer Education > The Broker Advantage

The Broker Advantage

Trust wasn't born yesterday. Or support in tough times. Choice. Custom advice. These are among the benefits of working with an insurance broker. For home, car or business insurance, get the broker advantage.
Posted on March 22, 2021
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Custom Advice

Insurance is a contract entered into by a person or entity with an insurance company. The contract is represented by a policy. The contact (policy) is an agreement that states that the individual or company will receive financial protection from the insurance company.

Trust

People and businesses need insurance because they own things they do not want to, or cannot afford to, fix or replace themselves if they are damaged. Purchasing insurance is transferring the cost of a potential loss from you to an insurance company. The cost of transferring this risk is called an insurance premium.

Advocacy

Insurance of any kind should be purchased through an insurance broker. An insurance broker is a licensed professional, educated on different products and the rules involved into entering an insurance contract. A broker will guide you through the insurance purchasing process, provide you options with different companies, price points and coverage options.

Knowledge

Both individuals and business are cautioned when purchasing insurance online. What is often missing from online insurance sales is a broker. Insurance contracts are legally binding investments in your financial wellbeing and which product to purchase is not a quick and easy decision to make. Rules and circumstances involved in an insurance policy can be hundreds of pages long. To ensure you have the best coverage for you, your family, your business and your possessions, a qualified insurance broker is your best option.

Innovation

An insurance policy is a type of contract between the insurance company (insurer) and the customer (person or entity). Insurance policy contents are highly regulated in Canada and must contain certain elements to be legally binding.

The changes of something happen that leads to a financial loss is called a risk.

When the person or entity that purchased insurance notifies the insurance company in writing that a loss has occurred.